Which is greener - paper towels or hand dryers? On its face, the question seems obvious, but you might be surprised. Being green is more than just reducing paper consumption. You have to take a step back and look at the full picture from supply chain and manufacturing to operational carbon footprint to find the answer to this question. So, let's get into it! It's time for a lean, green, eco-friendly hand drying machine showdown. For this analysis we'll take a look at 3 ...
Less but Better
5 Reasons why Your Self-Care isn’t Working for you
Take a bath. Light some candles. Get a pedicure. These are just some of the ideas I've often seen touted in articles promoting self-care. [clickToTweet tweet="The thing about self-care is that certain strategies or ideas may not be right for you. Don't give up on self-care, just make it work for you and your needs." quote="The thing about self-care is that certain strategies or ideas may not be right for you. Don't give up on self-care, just make it work for you and your needs."] Here are 5 ...
Less but Better Strategies for Growing your Audience
Meaningful interactions will always be more valuable than shallow surface-level marketing strategies. We know this. And yet I still see people blasting their online audience with the picture equivalent of someone shouting at you through a megaphone. This is a sponsored post. I am sharing this information with you so you can set goals for the year to grow your audience. I recently read an article focusing on Behrman Communications, a PR agency who is doing things differently. Whether ...